Nonprofits: Should You Hire a Professional Writer for Your Fundraising?

 by: Lisa J. Lehr

If you’re a nonprofit—especially one with a small budget—you may be wondering if you can justify the expense of hiring a professional writer for your grant proposals and fundraising letters. The answer is…

Yes.

And I’m going to tell you why…and how.

Unless a staff member or volunteer in your organization is an accomplished writer, it’s not the best use of your limited resources (read: time and money) for you (or him or her) to be trying to wear a hat that doesn’t fit. Grant proposals and fundraising letters are highly specialized forms of writing that require special skill.

There are two main types of funding for nonprofits—donations from individuals and groups, and grants from foundations.

First, work on developing a donor base by appealing to those in your community and the wider world who share a passion for your organization’s cause.

A professional writer with a marketing background is the ideal person for this job. After all, a really effective fundraising letter is nothing more than a persuasive sales tool—one that sells a financial and often deeply personal investment in your cause. Strive to find a writer who has a marketing background and a passion for your mission, whether it be animals, children, education, the environment—whatever your worthy cause.

Then, explore grants available to your organization. Your staff member or volunteer can begin by identifying those foundations that fund your type of organization. The next step is to prepare well-written, technically correct proposals enabling you to be considered; this is where you can benefit from an independent grant writer.

Many nonprofits hire a full-time grant writer, an investment that is usually profitable, and therefore easily justifiable. A full-time grant writer has not only the writing skill but the ability to work under deadline pressure, the time, and the inclination—because that’s what a grant writer does.

Again, look for a writer who is passionate about your cause.

How will you pay the grant writer?   (continued...)

Nonprofits: Should You Hire a Professional Writer for Your Fundraising?
  Page 2

About The Author Lisa J. Lehr is a freelance writer with a specialty in business and marketing communications. She holds a biology degree and has worked in a variety of fields, including the pharmaceutical industry and teaching. She is also a graduate of American Writers and Artists Institute (AWAI), America’s leading course on copywriting. Contact Lisa J. Lehr Copywriting www.ljlcopywriting.com, Lisa@ljlcopywriting.com for help with your business writing needs. This article © Lisa J. Lehr 2005.

Additional Government Grants Resources

Government Grants Within the United States Disaster Prevention and Relief Sector
According to the Disaster Survival Resources website, there has been about 640 disastrous events (floods, tsunamis, typhoons, earthquakes, cyclones, etc.) that have occurred in the United States since 1980 to 2010. Cumulatively, these catastrophic instances have killed 12, 366 people.

---

2012 Public Works and Economic Adjustment Assistance Programs Opportunity
The Economic Development Administration has recently established the Public Works and Economic Adjustment Assistance Program in an effort to solicit applications from urban and rural communities to create initiatives that could potentially advance new ideas and innovative strategies in an effort to address constantly changing economic conditions.

---

Government Grants Within The United States Transportation Sector
Getting from point A to point B could be both the simplest and most complex issues to ever grace the existence of mankind. Though for the any government, especially the United States government which takes pride in the constantly ensuring the safety and welfare of its people, the issue of transportation is an entirely different story.

---

HRSA: Reducing Loss to Follow-up after Failure to Pass Newborn Hearing Screening
Reducing to Loss of Follow-up after Failure to Pass Newborn Hearing Screening program enables eligible health care institutions to solicit funds by establishing project proposals that would greatly improve the number of infants receiving appropriate and timely follow-ups through the utilization of patient-centered interventions.

---

Minority Business Enterprise Centers for Minority-Owned Businesses
The The Minority Business Development Agency has recently constituted the Minority Business Enterprise Centers (MBEC) Program wherein it aims to support minority-owned businesses by providing them with electronic and one-on-one business development services for a reasonably nominal fee.

---

Pilot Surveillance System for High Impact/Low Prevalence Congenital and Inherited Conditions Program
The Centers for Disease Control and Prevention has recently established the Pilot Surveillance System for High Impact/Low Prevalence Congenital and Inherited Conditions Program wherein it seeks to create and evaluate a surveillance system for congenital and inherited disease conditions.

---

Homeownership Program for First Time Homebuyers in Connecticut
The Connecticut Housing Finance Agency has established the Homeownership Program wherein it intends to provide reasonable home loans with below-market interest rates to tenants occupying publicly assisted housing who wish to transition from renting into homeownership.

---